Consumer Insights @ WinZO Games

New Delhi

About WinZO Games

WinZO is the largest social gaming and entertainment platform in India. Launched in early 2018, the Company partners with third party developers to host games on their Android app, where users can enjoy personalized multiplayer gameplay experiences. The platform is available in 12 languages such as English, Hindi, Gujarati, Marathi, Bengali, and Bhojpuri, with over 50 million registered users. The WinZO platform facilitates over 2.5 billion micro-transactions per month across a portfolio of 70+ games. WinZO is focused on building an enthusiastic community of gamers and gaming influencers in Tier 2 – 5 cities in India. The Company envisions a future where the WinZO platform can deliver a culturally relevant and enjoyable experience in the Indian gaming ecosystem, monetized through a unique micro-transaction model.

Website: www.winzogames.com

Team: Co-founded by 2X founders (my Co-founder, Paavan Nanda is also the co-founder of Tiger Global-backed ZO Rooms & Zostel- acquired by Oyo in 2015). We are 70 members, a strong team, with stellar professionals from the best product & tech companies such as Google, Amazon, Flipkart, Mckinsey & Co, Bain, etc.

Raised $90MM from Kalaari Capital, Makers Fund, Courtside Ventures, Griffin - all are large global consumer tech investors.

We believe in:

• Innovation
• Data Orientation
• Integrity
• Perseverance
• Agility

About the Job:

As a Consumer Insights person at WinZo, will be responsible for gathering & sharing insights that can be used to inform and support decision making. This role is also important to the wider business as reliable consumer and market insights are a critical enabler for the growth of the product/service.

What you will do:

• Capture and interpret customer data from a range of sources and communicate these findings across departments.
• Lead on customer propensity analysis and leverage this intelligence to improve marketing strategy.
• Manage data quality and ensure actionable uses organization-wide.
• Provide expert advice on the best analytical toolsand software.
• Develop a strategic data transformation plan and communicate this framework to relevant stakeholders.
• Devising actionable strategies from customer insights
• Bringing the consumer perspective to marketing decision making by executing market analysis and research activities to provide insights and recommendations
• Managing external agencies for the execution of research projects
• Identifying ideal methodology and providing oversight on the data collection process and analytic work plan to ensure all available information is generated to support business needs
• Leveraging research data and information to proactively identify business opportunities and gaining internal support to act upon these opportunities
• Conveying analysis and recommendations via presentations and written reports

What you should have:

• Prior experience within a similar role.
• Experienced in managing a wide range of qualitative and quantitative research.
• Possess strong analytical skills with the ability to leverage on data to develop strategy/decisions.
• Familiar with putting together data from multiple sources to tell a story.
• Strong knowledge of business visualization tools such as Power BI and Tableau.
• Strategic thinking with good communication and presentation skills.

What we offer you:

• A swanky informal workspace in the heart of Delhi which defines our open and vibrant work culture
• Opportunity to work on new and challenging problems and innovate
• Get complete ownership of the product and chance to conceptualise and implement your solutions